Rebranding
In your opinion, who are some ex-printers who have successfully rebranded themselves in the new cross-media world? The post Rebranding appeared first on Integrated Print Forum | Integrating Print and...
View ArticleTransforming Your Business: This is Hard Work!
If it was easy, everyone would be doing it—wait that would mean people could purchase it from everyone and then it would become a commodity. So do you want to learn what is easy so everyone is doing it...
View ArticleStaying in Business Means Being Able to Adapt
How is business? You don’t actually need to answer me, because I know. I live this business every day. For most of us, offset printing—our primary source of income and how we pay for the other things...
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An Insider’s Thoughts on the Self-publishing Market
Tod Shuttleworth, Senior Vice President HarperCollins International representing Thomas Nelson We recently had a chance to interview Tod Shuttleworth, Senior Vice President HarperCollins International...
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